Archive for August, 2011

Junoon Spotlight: Tony Fadell

Tuesday, August 30th, 2011

“You have to imagine the entire product in advance before you build it.” –Tony Fadell

Junoon in action

Junoon in action

Do you find it difficult to make your dream a reality?

Does it seem like the world is stopping you from obtaining an achievement lifestyle?

In the 1990’s, Tony Fadell was one of the industry’s leading experts. He was the co-founder, CTO, and director of Engineering for Mobile Computing Group for Phillips.  At the height of his career, Fadell decided to take a turn and create his own consumer electronic company. His new company, Fuse, was set to launch when tragedy struck. The company failed to raise a second round of funding, and had to close even before taking off. Instead of looking for the comfort of an old job, Fadell pressed forward, and began pitching his ideas to companies…one of which was Apple. Apple was excited about his idea of a personal music player, and decided to bring him on board.

His ability to press on, to obtain fanatic focus, is what helped him stay focused on what he wanted to achieve. This fourth wave of Junoon, fanatic focus, does not let the individual become distracted by things outside their ultimate goal. Fadell was passionate about his idea, and wanted to move it into an arena where it could be successfully executed.

Fadell entered Apple in 2001, and began to work on a product that he had already finished in his mind. His ability to see the whole product, imagine its finality, focuses on another wave of Junoon, Sixth Sight. In the sixth sight, you see what you need to do, how you need to do it, and why you need to do it. You experience a breakthrough. You translate your plan into practical reality.

During his time at Apple, Fadell has been accredited as being the unspoken genius behind the Ipod. His ability to find his Junoon and pursue his greatest goal, led him to develop a device that would change the world.

Click here to download your free Junoon Workbook.

Michael Jordan on Failure: 4th Wave of Junoon

Wednesday, August 24th, 2011
Are you afraid of failing?

Are you afraid of failing?

Are you afraid of failing?

Do you find the thought of failure paralyzes you from achieving your goal?

For entrepreneurs, innovators, or anyone taking on a demanding project, the idea of failure can be a paralyzing force. We look around, and see our personal heroes: They are strong, confident, and more often than not, wildly successful. But behind every success lies a dozen failed attempts. We ignore these failures because we only see our heroes as “successful”…they were born to be great. This is a comforting thought, but sadly it’s not true.

“I have missed more than 9,000 shots in my career. I have lost almost 300 games. On 26 occasions I have been entrusted to take the game winning shot, and I missed. I have failed over and over and over again in my life. And that is why I succeed.”
– Michael Jordan

Our success is created through the learning and perseverance that is developed through failing.  This energy, this passion, is part of the fourth wave of Junoon called Metaphysical Energy.  This is the state that propels your mind and body beyond a normal state of awareness. You can work harder, and longer than ever before. You drive yourself through the many obstacles (and failures) that come with the road to success, and you begin to see results from your countless hours of work.  Remember that failure is part of the path, and your success can be determine by your ability to learn from your mistakes.

Download the Junoon workbook and learn about the 4th wave of Junoon.


Download Free Chapter Now!

Connect with RAZI IMAM,
the author of ‘Driven’


5 Waves of JUNOON

Play Now
Al Ries

Al Ries

Author and Co-Author of 11 Best Selling Marketing books.

"My Junoon is to help the world understand that there is no reality, there are only perceptions. If we are to fix large-scale global problems, we need to use marketing principles to deal with these perceptions."